Watch the video from Dementia Jersey showcasing their latest campaign to promote good brain health. Supported by Le Masurier.
Monday 13 May sees the start of Dementia Awareness Week and the launch of an exciting new creative collaboration to introduce interactive and eye-catching brain health messages in the town centre.
The campaign is called Boost Your Brain (www.dementia.je/boostyourbrain) and aims to spread awareness of the simple habits we can all adopt to help reduce our risk of dementia: Love your heart, Stay Sharp and Keep Connected.
Dementia Jersey have teamed up with SignTech, Snap, Le Masurier, Arthouse Jersey and the Parish of St Helier Town team to produce brain-boosting artwork which will cover 30 metres of hoarding in Broad Street. The street will be temporarily re-named Memory Lane and local retailers are showing their support with branded window stickers.
